Elements of Design

While digging around for a little motion design inspiration, I stumbled across this beauty by Matt Greenwood. It is a short, simple representation of the fundamental elements of design set to motion and music. Line, plane, rhythm, balance, scale, texture, framing, grid, color, transparency, layers, symmetry, pattern, negative space, point, rules, randomness, contrast, composition, type, harmony, tension, movement. One element flows seamlessly into the next. Is design a science, or do we just move things around until they feel right?


Matt Titone

A goofy-footed graphic designer who hails from the first state, Delaware. After attending Flagler College in St. Augustine, FL then graduating from SCAD in Savannah, GA with a BFA in Graphic Design and Illustration, Matt moved to NYC and found work as a freelance designer and art director. In 2006 he moved west to Venice, CA where he co-founded ITAL/C Studio and now resides a bit further north in Oxnard.

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