Phil – A Tribute To A Man

I’ve been waiting for someone to call out this trend of overly produced yet “natural”, slow, tense, formulaic, docu-style online short films. You know the ones, you’ve seen the same thing done a thousand times on different people, surfers, artists, surfer / artists – heck we post them all the time on our site! The director Jim Archer really nailed it with his parody featuring some random guy named Phil and had this to say about the process: “I wanted to parody these types of films not because I particularly dislike them — a lot of them have great stories to tell — but so many of them seem to follow this same formula. It usually centers around one interview which will be 95-100% voiceover, an atmospheric and emotive soundtrack, slow motion shots of literally anything, and at least one shot of the subject looking one way then immediately looking the other — that’s non negotiable. I feel that so many of the stories of these documentaries aren’t actually that interesting. It’s the just the production values that are, so I thought it would be funny to make one about a guy that REALLY didn’t deserve to have a film made about him.”

Via No Film School

Matt Titone

A goofy-footed graphic designer who hails from the first state, Delaware. After attending Flagler College in St. Augustine, FL then graduating from SCAD in Savannah, GA with a BFA in Graphic Design and Illustration, Matt moved to NYC and found work as a freelance designer and art director. In 2006 he moved west to Venice, CA where he co-founded ITAL/C Studio and now resides a bit further north in Oxnard.

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