Poler – La Tente!

Portland-based Poler Camping Stuff, a retailer of vintage inspired camping gear and apparel, has launched its new vehicle rooftop tent:  La Tente. With its construction of heavy-duty waterproof canvas, aluminum poles and ladder, La Tente attaches to standard Thule or Yakima bars and can be placed on just about any vehicle that will accommodate it. The weighing 140lbs, the open dimensions are 56″ W x 96″ L x 50″ H and it is 56″ W x 48″ L x 14″ H closed. Also with a queen sized foam mattress and plenty of ventilation, La Tente is ready to take those camp vibes anywhere on the road. Dr. Dan Douglas is back to tell us all about it in this rad lil retro style ad directed by Alex Craig alexcraig.ca and starring John Stewart!


Matt Titone

A goofy-footed graphic designer who hails from the first state, Delaware. After attending Flagler College in St. Augustine, FL then graduating from SCAD in Savannah, GA with a BFA in Graphic Design and Illustration, Matt moved to NYC and found work as a freelance designer and art director. In 2006 he moved west to Venice, CA where he co-founded ITAL/C Studio and now resides a bit further north in Oxnard.

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