Sony x Aloha Sunday

July 17, 2013

Advertising is changing, brands are seeing content as a better way to reach their audience — well, content and the California surfing lifestyle to be more specific. Here is a nice, feel good piece shot by our buddy Russ for Sony cameras using the Aloha Sunday crew as their muses.

wearetherhoads.tumblr.com

Matt Titone

A goofy-footed graphic designer who hails from the first state, Delaware. After attending Flagler College in St. Augustine, FL then graduating from SCAD in Savannah, GA with a BFA in Graphic Design and Illustration, Matt moved to NYC and found work as a freelance designer and art director. In 2006 he moved west to Venice, CA where he co-founded ITAL/C Studio and now resides a bit further north in Oxnard.